:root{--cream:#f4efe7;--paper:#fffaf3;--ink:#1f2c29;--muted:#667773;--line:#d8ddd5;--teal:#1f5a4f;--teal-deep:#102f2d;--mint:#cfe3d6;--terra:#d78752;--yellow:#e6b865;--serif:Georgia,"Times New Roman",serif;--sans:Inter,ui-sans-serif,system-ui,-apple-system,"Segoe UI",sans-serif}*{box-sizing:border-box}html{scroll-behavior:smooth}body{margin:0;background:var(--cream);color:var(--ink);font:15px/1.6 var(--sans);-webkit-font-smoothing:antialiased}a{color:inherit;text-decoration:none}.shell{width:min(1120px,calc(100% - 40px));margin:0 auto}.site-header{position:absolute;z-index:5;inset:0 0 auto;border-bottom:1px solid #ffffff33;color:#fff}.header-inner{display:flex;align-items:center;justify-content:space-between;min-height:68px}.brand{font-size:13px;font-weight:900;letter-spacing:.13em}.brand b{color:var(--yellow)}.header-note{font-size:11px;color:#eef5f0b8}.floating-cta{display:flex;align-items:center;justify-content:center;position:fixed;z-index:30;right:18px;bottom:18px;min-height:50px;padding:14px 22px;border:1px solid #f0c86d66;border-radius:999px;background:#174a43eF;color:#fff;font-size:13px;font-weight:900;letter-spacing:.01em;backdrop-filter:blur(10px);box-shadow:0 16px 34px #08232766}.floating-cta span{margin-left:7px;color:var(--yellow)}.screen{min-height:100svh;display:grid;align-items:center}.hero{position:relative;isolation:isolate;overflow:hidden;max-width:none;width:100%;padding:100px max(20px,calc((100vw - 1120px)/2)) 70px;color:#fff}.hero-media,.hero-shade{position:absolute;z-index:-2;inset:0}.hero-media{background-image:url("assets/hero-desk.webp");background-position:center;background-size:cover;filter:saturate(.85) contrast(1.05)}.hero-shade{z-index:-1;background:linear-gradient(90deg,#0d2728F2 0%,#174a43D9 42%,#174a4380 72%,#0d2728D9 100%),linear-gradient(0deg,#0d2728DD 0%,transparent 55%,#0d2728A6 100%)}.hero-content{width:min(820px,100%);margin:0 auto;text-align:center}.eyebrow{display:flex;flex-wrap:wrap;justify-content:center;gap:8px;margin-bottom:22px}.eyebrow span,.section-label{display:inline-flex;padding:7px 10px;border:1px solid #ffffff55;border-radius:999px;font:700 10px/1 "Courier New",monospace;letter-spacing:.08em}.hero-kicker{margin:0 0 10px;color:var(--yellow);font:700 11px "Courier New",monospace;letter-spacing:.16em;text-transform:uppercase}.hero h1{margin:0;font:700 clamp(3.6rem,8vw,7.8rem)/.88 var(--serif);letter-spacing:-.075em}.hero h1 em{color:#f5b6a0;font-style:normal}.hero-lead{max-width:640px;margin:25px auto 0;color:#edf4ef; font-size:clamp(1rem,2vw,1.2rem)}.primary-cta{display:inline-flex;align-items:center;justify-content:center;gap:10px;min-height:54px;margin-top:26px;padding:0 26px;border:1px solid #f6d486;border-radius:999px;background:var(--terra);color:#fff;font-size:13px;font-weight:900;box-shadow:0 14px 26px #4d2a1c55;transition:transform .2s,filter .2s}.primary-cta:hover{transform:translateY(-2px);filter:brightness(1.06)}.primary-cta:focus-visible{outline:3px solid var(--yellow);outline-offset:4px}.hero-trust{display:flex;justify-content:center;flex-wrap:wrap;gap:10px;margin-top:18px;color:#e5efea;font-size:11px}.hero-trust span{padding:4px 9px;border-left:1px solid #f0c86d99}.photo-credit{position:absolute;right:24px;bottom:14px;color:#ffffff99;font-size:10px}.photo-credit a{text-decoration:underline;text-underline-offset:2px}.section{padding:80px 0}.section-paper{background:var(--paper)}.section-ink{background:var(--teal-deep);color:#f6f6ef}.section-form{background:#eadfd2}.section-faq{background:var(--cream)}.split{display:grid;grid-template-columns:.9fr 1.1fr;gap:70px;align-items:center}.section-intro h2{margin:14px 0 18px;font:700 clamp(2.7rem,5vw,5.2rem)/.93 var(--serif);letter-spacing:-.07em}.section-intro p{max-width:510px;color:var(--muted);font-size:15px}.section-label{padding:0;border:0;color:var(--teal);font-size:10px}.section-label.mint{color:var(--mint)}.section-label.terracotta{color:#9c4937}.signal-list{display:grid;gap:0;border-top:1px solid var(--line)}.signal-list article{display:grid;grid-template-columns:42px 1fr;column-gap:14px;padding:17px 0;border-bottom:1px solid var(--line)}.signal-list b{grid-row:span 2;color:var(--terra);font:700 11px "Courier New",monospace}.signal-list h3{margin:0;font-size:17px}.signal-list p{margin:4px 0 0;color:var(--muted);font-size:13px}.narrow{max-width:700px}.muted{color:#c8d8d2!important}.topic-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:14px;margin-top:32px}.topic-card{min-height:235px;padding:24px;border:1px solid #c2e0d033;border-radius:16px;background:#ffffff0c}.topic-card.accent{background:#d96b4e;color:#fff;border-color:#f5b29e}.topic-card>span{color:var(--mint);font:700 10px "Courier New",monospace;letter-spacing:.12em}.topic-card.accent>span{color:#fff1d1}.topic-card h3{margin:30px 0 9px;font:700 25px/1.05 var(--serif)}.topic-card p{margin:0;color:#c7d6d2;font-size:13px}.topic-card.accent p{color:#fff1e8}.free-line{display:flex;flex-wrap:wrap;gap:10px;margin-top:23px;color:#bcd0c8;font-size:12px}.free-line strong{color:var(--yellow);font-weight:900}.form-layout{display:grid;grid-template-columns:.85fr 1.15fr;gap:64px;align-items:center}.mini-note{margin-top:22px;color:#37705c;font-size:12px;font-weight:800}.qualify-form{padding:27px;border:1px solid #cdbfb0;border-radius:18px;background:#fffdf9;box-shadow:0 24px 55px #62452b22}.form-heading{display:flex;justify-content:space-between;padding-bottom:15px;margin-bottom:17px;border-bottom:1px solid #e5dcd0;color:#9c4937;font-size:11px;font-weight:900;letter-spacing:.07em}.form-heading small{color:#7a8582;font-weight:500;letter-spacing:0}fieldset{padding:0 0 17px;margin:0 0 17px;border:0;border-bottom:1px solid #eadfd4}legend{margin-bottom:10px;font-weight:900}.choice-row{display:flex;flex-wrap:wrap;gap:8px}.choice{padding:9px 12px;border:1px solid #cfc5b8;border-radius:999px;background:#fff;color:#4c5e5d;font:13px var(--sans);cursor:pointer}.choice:hover,.choice.active{border-color:var(--teal);background:#e6f2eb;color:#164e52}.consent{display:flex;align-items:flex-start;gap:10px;margin:2px 0 17px;color:#5e6b69;font-size:12px;line-height:1.55;cursor:pointer}.consent input{position:absolute;opacity:0}.check{flex:0 0 20px;width:20px;height:20px;border:2px solid #b6c9bf;border-radius:5px;background:#fff}.consent input:checked+.check{border-color:#2c8161;background:#2c8161;box-shadow:inset 0 0 0 4px #fff}.submit{width:100%;margin-top:0;background:var(--teal)}.submit:disabled{background:#aeb9b3;border-color:#aeb9b3;box-shadow:none;cursor:not-allowed;transform:none}.form-note{margin:12px 0 0;text-align:center;color:#89938e;font-size:10px}.faq-wrap{display:grid;grid-template-columns:.8fr 1.2fr;gap:70px;align-items:start}.faq-list{border-top:1px solid var(--line)}details{padding:18px 0;border-bottom:1px solid var(--line)}summary{display:flex;justify-content:space-between;gap:18px;cursor:pointer;font-weight:900}summary:after{content:'+';color:var(--terra);font-size:22px;line-height:1}details[open] summary:after{content:'−'}details p{max-width:620px;margin:10px 0 0;color:var(--muted);font-size:13px}.text-cta{display:inline-block;margin-top:26px;color:var(--teal);font-weight:900;font-size:13px}.site-footer{padding:48px 0 70px;background:#102e32;color:#e8f0eb}.footer-top{display:grid;grid-template-columns:1fr 1fr;gap:60px}.footer-top p{max-width:540px;margin:15px 0 0;color:#b9ccc5;font-size:12px}.footer-top strong{font-size:12px}.footer-top nav{display:grid;gap:8px;margin-top:14px;color:#d5e6db;font-size:12px}.footer-top nav a{text-decoration:underline;text-underline-offset:3px}.footer-contact{margin:34px 0 9px;color:#a6bbb3;font-size:11px}.site-footer small{color:#8ea79e;font-size:10px}.toast{position:fixed;z-index:40;left:50%;bottom:78px;max-width:90%;padding:11px 15px;border-radius:8px;background:#153d40;color:#fff;opacity:0;transform:translate(-50%,18px);pointer-events:none;transition:.2s;font-size:12px}.toast.show{opacity:1;transform:translate(-50%,0)}@media(max-width:820px){.shell{width:min(100% - 32px,680px)}.header-inner{min-height:60px}.header-note{font-size:10px}.screen{min-height:100svh;padding:80px 0 68px}.hero{padding:88px 16px 62px}.hero-media{background-position:60% center}.hero-shade{background:linear-gradient(180deg,#0d2728B8 0%,#174a43AA 42%,#0d2728F5 100%)}.hero h1{font-size:clamp(3.1rem,15vw,5rem)}.hero-lead{font-size:14px}.hero .primary-cta{width:min(100%,330px)}.hero-trust{gap:6px;font-size:10px}.photo-credit{right:16px}.section{padding:62px 0}.split,.form-layout,.faq-wrap{display:block}.section-intro{margin-bottom:26px}.section-intro h2{font-size:clamp(2.65rem,13vw,4.2rem)}.section-intro p{font-size:14px}.signal-list article{padding:13px 0}.signal-list h3{font-size:16px}.signal-list p{font-size:12px}.topic-grid{grid-template-columns:1fr;gap:9px;margin-top:22px}.topic-card{min-height:0;padding:17px}.topic-card h3{margin:14px 0 6px;font-size:22px}.free-line{font-size:10px;gap:7px}.form-layout .section-intro{margin-bottom:20px}.qualify-form{padding:20px 16px}.faq-wrap .section-intro{margin-bottom:15px}.faq-list details{padding:14px 0}.footer-top{grid-template-columns:1fr;gap:28px}.floating-cta{left:14px;right:14px;bottom:12px;min-height:58px;padding:16px 22px;font-size:14px;border-radius:18px;box-shadow:0 18px 38px #08232766}.site-footer{padding-bottom:122px}.legal-footer{padding-bottom:90px}}@media(prefers-reduced-motion:reduce){*,*::before,*::after{transition-duration:.001ms!important;scroll-behavior:auto!important}}

/* Legal pages */
.legal-page{background:var(--cream);color:var(--ink)}.legal-header{position:relative;background:var(--teal-deep);color:#fff}.legal-header .brand b{color:var(--yellow)}.legal-header .header-inner{min-height:72px}.legal-main{padding:70px 0 90px}.legal-sheet{max-width:820px;margin:0 auto;padding:clamp(24px,5vw,58px);border:1px solid var(--line);border-radius:22px;background:var(--paper);box-shadow:0 20px 60px #634b3420}.legal-kicker{color:var(--terra);font:700 11px "Courier New",monospace;letter-spacing:.14em;text-transform:uppercase}.legal-sheet h1{margin:13px 0 17px;font:700 clamp(2.7rem,6vw,5rem)/.94 var(--serif);letter-spacing:-.06em}.legal-sheet h2{margin:33px 0 8px;color:var(--teal);font-size:20px;line-height:1.2}.legal-sheet p,.legal-sheet li{color:#536463;font-size:14px}.legal-sheet ul{padding-left:22px}.legal-back{display:inline-block;margin-bottom:30px;color:var(--teal);font-size:13px;font-weight:900}.legal-meta{margin:0;color:#87928d!important;font-size:11px!important}.legal-footer{padding:30px 0;background:#102e32;color:#a9c0b8;font-size:11px}.legal-footer a{text-decoration:underline;text-underline-offset:3px}@media(max-width:820px){.legal-main{padding:38px 0 64px}.legal-sheet{padding:24px 18px;border-radius:16px}.legal-sheet h2{font-size:18px}.legal-sheet p,.legal-sheet li{font-size:13px}.legal-header .header-note{display:none}}





/* Visible identity and pricing disclosure for ad review */
.hero-disclosure{max-width:700px;margin:16px auto 0;padding:11px 15px;border:1px solid #ffffff45;border-radius:12px;background:transparent;color:#f5eee8;font-size:10px;line-height:1.45}
.hero-disclosure strong{display:block;color:var(--yellow);font-size:10px;letter-spacing:.04em}
.hero-disclosure span{display:block;color:#e7f0ea;margin-top:2px}
.hero-disclosure small{display:block;color:#c8d5cf;font-size:9px;margin-top:3px}
@media(max-width:820px){.hero-disclosure{margin:14px auto 0;padding:10px 12px;font-size:9px}.hero-disclosure strong{font-size:9px}.hero-disclosure small{font-size:8px}}


/* Dalal Street Brief visual system */
.brand-with-mark{display:inline-flex;align-items:center;gap:10px;letter-spacing:.13em}
.brand-mark{display:block;width:40px;height:40px;flex:0 0 auto;object-fit:contain}
.brand-wordmark{display:inline-flex;align-items:baseline;gap:7px}
.brand-wordmark span{color:#fff}
.brand-wordmark b{color:var(--yellow)}
.hero-content>*{opacity:0;animation:pmReveal .72s cubic-bezier(.22,.72,.2,1) both}
.hero-content .eyebrow{animation-delay:.04s}.hero-content .hero-kicker{animation-delay:.12s}.hero-content h1{animation-delay:.2s}.hero-content .hero-lead{animation-delay:.28s}.hero-content .primary-cta{animation-delay:.36s}.hero-content .hero-trust{animation-delay:.44s}.hero-content .hero-disclosure{animation-delay:.52s}
.hero-media{animation:pmZoom 16s ease-out both}
@keyframes pmReveal{from{opacity:0;transform:translateY(18px)}to{opacity:1;transform:none}}
@keyframes pmZoom{from{transform:scale(1.06)}to{transform:scale(1)}}
#qualify-form{scroll-margin-top:18px}
@media(hover:hover){.topic-card,.signal-list article,.qualify-form,details{transition:transform .28s ease,box-shadow .28s ease,border-color .28s ease}.topic-card:hover{transform:translateY(-5px);box-shadow:0 18px 34px #071c1e3b}.signal-list article:hover{transform:translateX(5px)}.qualify-form:hover{box-shadow:0 28px 62px #62452b30}details:hover{border-color:var(--terra)}}
@media(max-width:820px){.brand-mark{width:35px;height:35px}.brand-with-mark{gap:8px}.brand-wordmark{display:flex;flex-direction:column;align-items:flex-start;gap:0;font-size:11px;line-height:1.1}.brand-wordmark b{font-size:9px;letter-spacing:.09em}}
@media(prefers-reduced-motion:reduce){.hero-content>*,.hero-media{animation-duration:.001ms!important;animation-iteration-count:1!important}.topic-card,.signal-list article,.qualify-form,details{transition:none!important}}

/* Signature motion: a paced pulse instead of generic continuous movement */
.section-label{position:relative;gap:7px}
.section-label::before{content:"";width:5px;height:5px;border-radius:50%;background:currentColor;box-shadow:0 0 0 0 currentColor;animation:pmDot 2.6s ease-out infinite}
@keyframes pmDot{0%,65%,100%{box-shadow:0 0 0 0 transparent}78%{box-shadow:0 0 0 6px transparent}}
.scroll-reveal{opacity:0;transform:translateY(24px);transition:opacity .72s cubic-bezier(.22,.72,.2,1) var(--reveal-delay,0ms),transform .72s cubic-bezier(.22,.72,.2,1) var(--reveal-delay,0ms)}
.scroll-reveal.is-visible{opacity:1;transform:none}
.floating-cta{animation:pmBreath 5.5s ease-in-out infinite}
@keyframes pmBreath{0%,72%,100%{box-shadow:0 16px 34px #08232766}84%{box-shadow:0 0 0 7px #efc46b16,0 19px 38px #08232770}}
@media(prefers-reduced-motion:reduce){.section-label::before,.floating-cta{animation:none!important}.scroll-reveal{opacity:1;transform:none;transition:none}}



/* Lightweight editorial photos: lazy-loaded and visually contained in topic cards */
#qualify-form{scroll-margin-top:24px}
.topic-card{position:relative;isolation:isolate;overflow:hidden}
.topic-card .topic-photo{position:absolute;z-index:-2;inset:0;width:100%;height:100%;object-fit:cover;opacity:.34;filter:saturate(.78) contrast(1.04)}
.topic-card::after{content:"";position:absolute;z-index:-1;inset:0;background:linear-gradient(135deg,#102f2de8 0%,#174a43c9 58%,#102f2d8f 100%)}
.topic-card.accent::after{background:linear-gradient(135deg,#7f3d2fe8 0%,#9d523bd1 58%,#173f3cc7 100%)}
.topic-card>*{position:relative;z-index:1}
.topic-card .topic-photo{z-index:-2}
@media(max-width:820px){.topic-card .topic-photo{opacity:.27}}

/* Editorial navigation and stronger image texture */
.site-nav{display:flex;align-items:center;gap:24px;font-size:12px;font-weight:800;letter-spacing:.02em}
.site-nav a{color:#f4efe7d9;transition:color .2s ease,transform .2s ease}
.site-nav a:hover{color:var(--yellow);transform:translateY(-1px)}
.site-nav a span{margin-left:3px;color:var(--yellow);font-size:14px}
.topic-card .topic-photo{opacity:.48}
.topic-card::after{background:linear-gradient(135deg,#102f2db8 0%,#174a4394 58%,#102f2d70 100%)}
.topic-card.accent::after{background:linear-gradient(135deg,#7f3d2fbf 0%,#9d523b9f 58%,#173f3c9c 100%)}
.card-horizon .topic-photo{object-position:72% center;filter:saturate(.6) contrast(1.05)}
@media(max-width:820px){.site-nav{gap:12px;font-size:10px}.site-nav a:nth-child(n+3){display:none}.topic-card .topic-photo{opacity:.4}}

/* CTA motion: a restrained sheen and arrow response to make the next step clear */
.primary-cta{position:relative;overflow:hidden}.floating-cta{position:fixed;overflow:hidden}
.primary-cta::after,.floating-cta::after{content:"";position:absolute;z-index:0;top:-40%;left:0;width:34%;height:180%;background:linear-gradient(105deg,transparent,#ffffff55,transparent);transform:translateX(-220%) skewX(-18deg);animation:pmSheen 6.5s cubic-bezier(.4,0,.2,1) infinite;pointer-events:none}
.primary-cta>*,.floating-cta>*{position:relative;z-index:1}
.primary-cta span,.floating-cta span{display:inline-block;transition:transform .22s ease}
.primary-cta:hover{transform:translateY(-3px);box-shadow:0 17px 32px #4d2a1c66}
.primary-cta:hover span,.floating-cta:hover span{transform:translateX(4px)}
@keyframes pmSheen{0%,55%{transform:translateX(-220%) skewX(-18deg)}73%,100%{transform:translateX(480%) skewX(-18deg)}}
@media(prefers-reduced-motion:reduce){.primary-cta::after,.floating-cta::after{animation:none}.primary-cta span,.floating-cta span{transition:none}}

/* Distinct visual language for each topic */
.card-mx::after{background:linear-gradient(135deg,#0d3c36c9 0%,#1f5a4fb3 55%,#8b6c38a1 100%)}
.card-us::after{background:linear-gradient(135deg,#6f302bc7 0%,#a7523bc2 55%,#172f3ec7 100%)}
.card-horizon::after{background:linear-gradient(135deg,#55401fb8 0%,#7d5930ad 52%,#123a36c4 100%)}
.card-mx .topic-photo{filter:saturate(.72) contrast(1.08)}
.card-us .topic-photo{filter:saturate(.95) contrast(1.1)}
.card-horizon .topic-photo{filter:saturate(.72) contrast(1.04)}



/* Audience fit: clear expectations without a dark disclosure panel */
.section-fit{background:#e9efe9}.fit-wrap{display:grid;grid-template-columns:.72fr 1.28fr;gap:60px;align-items:center}.fit-grid{display:grid;grid-template-columns:repeat(2,1fr);gap:14px}.fit-card{padding:24px;border:1px solid #c9d7cf;border-radius:18px;background:#fffdf9;box-shadow:0 14px 30px #2d4d3b12}.fit-card>span{font:700 10px "Courier New",monospace;letter-spacing:.12em;color:var(--teal)}.fit-card h3{margin:18px 0 12px;font:700 25px/1.05 var(--serif)}.fit-card ul{padding-left:18px;margin:0;color:var(--muted);font-size:13px}.fit-card li+li{margin-top:9px}.fit-not{background:#f6eee8;border-color:#dfc4b7}.fit-not>span{color:#9c4937}.fit-card:hover{transform:translateY(-4px);box-shadow:0 18px 34px #2d4d3b1d}
@media(max-width:820px){.fit-wrap{display:block}.fit-wrap .section-intro{margin-bottom:22px}.fit-grid{grid-template-columns:1fr;gap:10px}.fit-card{padding:19px}.fit-card h3{margin:13px 0 9px;font-size:22px}}

/* how you receive the guide (inside form card) */
.form-howto{margin-top:1.15rem;padding-top:1rem;border-top:1px solid var(--line)}
.form-howto-title{margin:0 0 .55rem;font-size:.7rem;letter-spacing:.09em;text-transform:uppercase;color:var(--muted);font-weight:600}
.form-howto ol{list-style:none;margin:0;padding:0;display:grid;gap:.55rem}
.form-howto li{display:flex;gap:.6rem;align-items:flex-start}
.form-howto li span{font-size:.68rem;font-weight:700;color:var(--terra);letter-spacing:.06em;padding-top:.15rem}
.form-howto strong{display:block;font-size:.82rem;line-height:1.3;font-weight:600;color:var(--ink)}
.form-howto small{display:block;font-size:.74rem;line-height:1.45;color:var(--muted);margin-top:.1rem}

/* form-screen padding fix: keep the floating CTA clear of the last line */
@media (max-width:640px){.form-screen{padding-bottom:6rem}}